Jet2holidays can now be added to a list of brands (think Jaguar, KFC, Ryanair) with marketing that’s grabbed our attention in ...

The Yum Brands chain’s new campaign features gritty creative, developed with agency Highdive, that captures the high-stakes ...

If you’ve been craving fried chicken but haven’t turned to KFC lately, you’re not alone. Today, Kentucky Fried Chicken announced what it’s calling the Kentucky Fried Comeback—a bold move to win ...

Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are increasing purchases and reducing customer churn.

KFC Australia has appointed We Are Social to lead its social media strategy and execution, influencer partnerships and real-time activations. The socially led creative agency will take charge of ...

Tan-Gillespie, a nine-year company veteran, most recently served as president and general manager of the fried-chicken chain’s Canada division. She will report directly to KFC’s U.S. President Tarun ...