How ‘Strong’ became the unofficial brand of disaster recovery
Fanatics.com’s ‘LA Strong’ merch has been selling fast. But the ‘Strong’ positioning has been successfully raising recovery ...
Los Angeles teams, Fanatics donate $11 million in money, merchandise to wildfire victims
The money will go to organizations like the American Red Cross, the Los Angeles Fire Department Foundation, World Central ...
Fanatics, Sports Teams Partner for 'LA Strong' to Raise Relief Funds
Profits from LA Strong merchandise sales will be donated to the American Red Cross and the LA Fire Department Foundation.
Fanatics CEO Michael Rubin on LA wildfires: A lot of entrepreneurial business leadership is needed
Michael Rubin, Fanatics CEO, joins 'Squawk Box' to discuss the company's partnership with 17 Los Angeles sports teams to sell ...
Sports Business Journal1d
Fanatics' Rubin details 'responsibility' in helping during L.A. wildfires
Fanatics CEO Michael Rubin discusses Fanatics teaming up with L.A. sports teams for an 'L.A. Strong' campaign and how they ...
Fanatics, LA sports teams partner to donate funds from new #LAStrong apparel in response to wildfires
Fanatics announced a partnership with 15 LA-based teams to sell #LAStrong apparel, and all proceeds will go to the LA Fire ...
BusinessMirror2d
‘LA Strong’ campaign for wildfire recovery efforts
LOS ANGELES—Los Angeles sports organizations are uniting to launch an “LA Strong” custom logo and apparel line that will ...
L.A. sports teams and Fanatics launch ‘L.A. Strong’ fire relief campaign
Professional sports teams and Fanatics partner on a campaign to raise money for the American Red Cross and the Los Angeles ...
True Blue L.A. on MSN4d
Dodgers, Freddie Freeman, Chris Taylor, Fanatics raise money for LA fire relief efforts
Freddie Freeman and his wife Chelsea are donating $300,000, split evenly between the LA Fire Department Foundation, the ...