Samsung’s first Unpacked event of 2025 delivered the Galaxy S25 series — as expected. Although the phones don’t have dramatically upgraded specs, the company stuffed — you guessed it! — more AI into the devices.

All the major updates at Samsung Galaxy Unpacked 2025, including first looks at the Galaxy S25 series and the latest in AI and wearables.

Samsung just debuted three new phones at its biannual Unpacked event today. Here’s how to pre-order the all-new Samsung Galaxy S25 Ultra phone.