EA's new advertising platform will make it easier for major brands to market their products in games published by the company ...

Advertising is everywhere, and video games are no exception. In recent years, several companies have either hinted at or ...

EA has announced the launch of EA Advertising, which is exactly what it sounds like: a way for companies to advertise their ...

Electronic Arts has announced the launch of EA Advertising, a new platform designed to make it easier for brands to connect ...

EA plans to expand existing partnerships by enhancing opportunities for brands to advertise in its games.

Browser extension Kickbacks serves ads during Claude Code wait times. Plus: Video game publisher EA is launching an ad ...

It is a rare occurrence for successful ad tech entrepreneurs to venture out of the B2B software landscape and into the consumer-facing world. But the attempt is not unheard of. The latest example came ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Traditionally, in-game advertising involved static placements, such as signs or branded items embedded within a game’s environment. Think driving by an advertisement on a virtual billboard in a car ...

Adam Braunstein is a Contributor at DualShockers who has been covering games professionally since 2019. He primarily writes lists and features, with a focus on RPGs, JRPGs, action-adventure games, VR, ...