Cutting through the noise is Ikea's new campaign, celebrating the intimate moments of life in its understated yet heartfelt ...

Good news, pregnant people – you can now piss on IKEA adverts and they'll tell you if you're pregnant or not. What's more, they'll give you a discount on baby cribs if you are up the duff. The unusual ...

IKEA has released a new advert which encourages pregnant women to urinate on it. The ad, which is running in Amelia - one of Sweden's most widely-read women's magazines - states: "Peeing on this ad ...

Do you remember what it was like to eat food without documenting it beforehand? Nowadays, it's only natural to show off to the world when exotic holiday meals come your way or you're out for a cheeky ...