On June 9, 2002, Apple launched its "Switch" ad campaign, with real people like 15-year-old Ellen Feiss talking about going from PCs to Macs.

Apple has just launched a new ad that claims its Safari browser is the most private and the fastest, while attacking Chrome and Android in the most graphic terms.

Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous tech giant was not always so, and has at several points in its life come perilously close to oblivion. And ...

Apple recently graced us with the highly anticipated iPhone 17 lineup, including the ultra-sleek iPhone Air. As the name suggests, the Air is Apple's lightest model, so skinny in fact that it takes ...

Apple has published a new ad to appeal to customers in the market for an iPhone and Apple Watch pairing, highlighting the insights it can offer for your health. Titled simply "Health with iPhone + ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Apple’s updated Safari landing page even shows a blow-by-blow comparison of the browser next to Google Chrome, and touts ...

WebFX reports indicate that Apple Maps ads will offer businesses new visibility in local searches, benefiting decision-ready consumers, especially in industries like restaurants and hotels.

Apple is considering bringing advertising to Apple Maps search beginning in 2026, according to the Power On newsletter from Mark Gurman. This is part of a larger effort for the company to bring more ...

Apple is planning to start showing ads in the Apple Maps app this summer, and signs of ads have already shown up in the iOS 26.5 beta as Apple prepares to roll them out. Ads will be displayed in the ...

Most US schools aren't out for the summer yet, and Apple is already looking at back to school computer purchase time with a new ad showing college students achieving success with MacBooks, rest, and ...