The iPhone maker doesn’t have to sink billions of dollars into its own artificial intelligence when it can team up with a partner like Google.

Apple has been signaling for months that customers should brace for higher iPhone prices. The company’s latest release, the iPhone 17 Pro Max, comes with a 2-terabyte storage option and a $1,999 price tag,

Apple Inc. (NASDAQ:AAPL) is one of the AI Stocks Gaining Attention on Wall Street. On September 8, HSBC analyst Erwan Rambourg reiterated a Hold rating on the stock with a $220.00 price target.

The standard iPhone 17 also brings an improved rear camera and a vastly better selfie camera that will likely be a welcome upgrade for mainstream consumers. But in terms of hardware design, it’s the most familiar-looking of the bunch. There are some fresh colors to choose from, though, including lavender, sage and “mist blue.”

An iPhone 17 Air, new Apple Watches, and maybe new AirPods and AirTags could all be revealed at Apple's next event.

Apple Inc.’s biggest product launch event of the year takes place on Tuesday, Sept. 9, when the company will introduce its next-generation iPhone lineup, new smartwatches and other

(Reuters) - A "wide range" of Apple Inc products including the Apple Watch would be affected by proposed U.S. tariffs on Chinese goods, the company told U.S. trade officials, but gave no sign of an impact on its iPhone cash cow. Apple did not disclose ...

Apple’s September event will launch 7+ new products, including iPhone 17. Here’s what to expect from the announcements.

Apple Inc.’s lead artificial intelligence researcher for robotics has departed the company to join Meta Platforms Inc.’s competing effort, part of an exodus of AI talent from the