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The fat lady has sung for BBDO Detroit. The agency will close in January, CEO Andrew Robertson told staffers, as Chrysler is not expected to re-up the shop's contract, according to Ad Age. About 485 ...
In 2020, in the midst of the initial COVID-19 outbreak, BBDO invested in a global virtual training programme to fill the gap on missed serendipitous learning opportunities that happen in person. The ...
The psychological blows for BBDO keep on coming. The agency will not be working on Chrysler in 2010, according to Ad Age (whose story contains no quotes or named sources, interestingly). BBDO insists ...
Last week, Wieden+Kennedy snagged Ford’s global business out from under BBDO. But BBDO’s chief executive officer Andrew Robertson – who’s helmed the Omnicom-owned agency network since 2004 – appears ...
BBDO Worldwide has launched a new global vision, 'Do Big Things, to signal that the agency is doubling down on bolder creativity and impactful results. The agency network, known for its long-standing ...
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The new public awareness campaign encourages cities and corporations to name streets, statues, buildings and other public spaces after influential female figures. Andrew Robertson, president and chief ...
GlaxoSmithKline and Schering-Plough have brought on BBDO Worldwide to handle some U.S. consumer advertising for Levitra on a project basis. Saatchi & Saatchi Consumer Healthcare remains the agency of ...
Josy Paul continues to serve as BBDO India Chief post Omnicom- IPG merger. Under his leadership, BBDO India has grown into one of the country’s most respected creative agencies, known for work that ...