You finally decide to surrender Ol’ Reliable — the now-stretched, warped and threadbare bra that once was your favorite. It was the perfect bra when you got it (more than a few years ago), but it’s ...

You find the most gorgeous bra you’ve ever seen. It’s a black lace balconette with gold trim weaving throughout. It sparkles with the tiniest of black rhinestones. The inner shell is as soft as silk ...

Women's Health may earn commission from the links on this page, but we only feature products we believe in. Why Trust Us? Your bra size is very near and dear to your heart—literally. It's easy to get ...

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UunaFit creates personalised, 3D knitted bras. Varsha Anjali speaks to lingerie designers and researchers in New Zealand to find the answers. For those of us who wear them, bras are something we strap ...

In the name of women who don't fit traditional yet frustratingly restrictive bra sizes, Jockey has boldly created a more inclusive "volumetric" system — a noble effort that doesn't seem likely to lift ...

The average American woman wears a size 34E bra, but they and their full-figured sisters still find it hard to find the right fit. Just look at the biggest players on the market. Victoria’s Secret, ...

Finding the right bra is no easy task. Fit and comfort are the most important components of a good one, and unearthing a brand that is able to achieve both — simultaneously — is much harder than it ...

Going to be fitted for a bra could be a thing of the past thanks to a new app. Underwear brand Curvy Kate claims that its new chatbot is able to correctly guess ladies’ bust size with a simple photo.

Your bra size is very near and dear to your heart—literally. It's easy to get a little too hung up on the numbers and letters we see on the tag and end up in the wrong size because of it. In fact, ...