A new survey from Deloitte has intriguing data about the behavior of media consumers across age groups. There are more types of media to consume than ever nowadays. From linear TV to on-demand ...

Here are the three most important categories of modern shoppers—crucial to understanding consumer needs and successfully ...

Social media is becoming more popular and in turn is being introduced more often in discovery. In response, the Sedona Conference updated its guide on social media, emphasizing relevance and ...

We’ve probably all been told that we need to be on our phones less. We’ve probably all seen those challenges to “cleanse” ourselves of social media apps, challenges that involve deleting social media ...

Advertising has long been influenced by the principles of psychology. With the application of the discipline of media psychology, this influence has deepened and become more nuanced. Media psychology ...

Founder and CEO of JMG Public Relations, an award winning PR firm for innovators and their mission driven startup companies. The relationship between media and public relations companies is a ...