The Disney dolls line will include unique collector offerings for adult fans that will celebrate the Disney Princess and Disney Frozen characters in a new way. Mattel has revealed its all-new line up ...

The multi-year deal extends Mattel’s global rights to develop and market dolls inspired by Disney’s most beloved characters.

Mattel has been an industry leader in dolls and other toys (and not just ones for kids) for years, and a recent development promises to bring even more future favorite playthings into the world. The ...

Frozen hit theaters on November 27th, 2013, which means that this month marks the 10th anniversary of one of the most successful animated films of all-time. Let it go? Hardly. Disney is celebrating ...

Shoppers polled for the National Retail Federation’s annual Holiday Top Toys Survey have chosen dolls from Walt Disney Co.’s “Frozen” as their top gift choice for girls. It marks the first time in 11 ...

Mattel has announced that it has renewed a multi-year global licensing agreement with The Walt Disney Company for the Disney ...

If you’re still not over the Barbie craze sparked by the release of the hit "Barbie" movie last summer, this new partnership between a Delaware business and Mattel Inc. is sure to keep Barbie a ...