At the time, FCC rules prohibited children’s programs from advertising their own brand of toys, so instead Hasbro advertised the G.I. Joe comic — to fantastic results. The success of the show ...

Thanks to the 2023 Hollywood Strikes, the production plans for G.I. Joe and Transformers’ crossover film had to be scrapped.

Rudat spent seven years working as an illustrator before Hasbro tapped him to become a product designer. It was then that his ...

Ron Rudat, who pitched the idea to Hasbro to relaunch the GI Joe action figures, continues to travel to conventions sharing ...

The G.I. Joe franchise has introduced numerous iconic characters, with both the members of the G.I. Joe team and their ...