Faceted navigation is a game-changer for user experience (UX) on large ecommerce sites. It helps users quickly narrow down what they’re looking for, whether it’s a size 8 pair of red road running ...

As a marketer, you’ve spent hours adding value to your website. Now imagine a visitor drops by regularly to check what’s new and decide what’s worth showing in Google Search. That visitor? It’s called ...

Crawl budget is a vanity metric. Your goal should be to guide Googlebot in crawling important URLs fast once they are published or updated. It’s not guaranteed Googlebot will crawl every URL it can ...

Today’s Ask An SEO question comes from Michal in Bratislava, who asks: “I have a client who has a website with filters based on a map locations. When the visitor makes a move on the map, a new URL ...

Add Yahoo as a preferred source to see more of our stories on Google. Most men stop crawling sometime around their first birthday and never think about it again. That might be a mistake. Before we ...

Google's John Mueller said when it comes to sites with pagination and large site's faceted navigation, Google will learn how to crawl it. He said on Twitter, "we do try to "learn" useful URL patterns ...