There are more than 4,000 registered potato varieties in the world, and only 10 are good enough to become a Lay’s potato chip ...

Lay's potato chips are getting a new look–and some varieties are getting new recipes to match. The iconic PepsiCo Foods snack brand hasn't updated its logo or issued a rebrand in almost a decade, with ...

In addition to removing artificial flavors and colors, the brand is also changing some ingredients for Lay's Baked and Lay's ...

A Lay's potato chip commercial featuring a St. Johns County farm was the second-most popular commercial during Super Bowl 59, according to USA TODAY voters. "The Little Farmer," which shows a young ...

Lay's announces the biggest transformation in its 100-year history. Here's why your favorite snack may look different.

Lay’s found that 42% of its customers do not realize that the chips are made “with real, farm-grown potatoes” and that the ...

Lay’s potato chips, a staple of grocery stores and homes across the U.S., are getting a makeover. This week, the company announced the “largest brand redesign” in its 100-year history.

Potatoes come from Idaho. Everybody knows that, right? Not so fast, Spud. A Frito-Lay commercial scheduled to air during Sunday's Super Bowl 59 spotlights a potato farm in Elkton, a small St. Johns ...

On January 29, 2025, the FDA escalated its recall of Frito-Lays potato chips to a “Class I” category. Find out what that means below! Why Were Frito-Lays Potato Chips Recalled? Frito-Lay’s potato ...