Which categories of buzzwords in marketing campaigns are most effective in driving people to visit brand websites? Which keywords within each category are most effective? To find out, researchers at ...

Learn how NotebookLM turns YouTube videos, books, and websites into visuals at no cost, so you save hours while keeping ...

Creator/influencer campaigns can enable marketers to engage people in new ways and reach fresh audiences. However, these campaigns are often far different from traditional campaigns, which can make ...

John Pring, director of inbound marketing and content creation at Designbysoap, advises on the actions required to measure ROI from your infographic Content marketing in all its forms is notoriously ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Twitter has unveiled a flow-chart infographic to help marketers choose a hashtag for their campaign. The infographic takes marketers through the stages of choosing a hashtag to make sure that it will ...