A successful marketing campaign can rarely be attributed to just one person. It takes a team of strategists, writers, designers, analysts, and, of course, marketers to come up with something from ...

It’s also why any sound digital marketing campaign should always ... Link building is one of the most important components of successful SEO campaigns. To that end, infographics can be used to ...

To help marketers understand the most important considerations, Semrush created an infographic (below). It looks at 10 key questions to ask when creating a campaign. And to help marketers understand ...

It’s a highly digital and integrated world and business owners trying to succeed with their brands, products and services need to adopt similar digital and integrated strategies to really make a ...

Content marketing helps brands maximize their return on investment in content by ensuring that each content asset—whether a blog post, email, article, infographic, video, or any other format ...

How to Build a Great SMS Marketing Campaign (Infographic) When reaching customers via text message, it’s important to only send offers with real value. Here’s how.

Every single specialist in the deployment of infographics will tell you that using them in B2B can be extremely effective so you should not worry about whether or not this is the case. Many of the ...

The infographic below from SlickText.com explains the right and wrong ways to add text messaging to your marketing campaign. Featured Video.

• Planning: Devising a content plan that aligns with your marketing objective and campaigns. • Research: Understanding what is happening in the market, with competitors and in the industry.