Packaging can be transformed into a revenue-generating asset that drives ROI, loyalty, and repeat purchases while providing valuable consumer insights.

Packaging is a unique aspect of the product world because it often serves as an ambassador for the brand. Good product packaging can influence consumer behavior. It’s a microcosm of the broader world, ...

Daphna Nissenbaum, an Israeli software engineer and businesswoman, came up with the idea of fully-compostable flexible packaging after an argument with one of her children about throwing away plastic ...

The wrapping material around a consumer item that serves to contain, identify, describe, protect, display, promote and otherwise make the product marketable and keep it clean Packaging is more than ...

Tricia Cariffe had dreamt about starting a baking business for years before she finally opened her own kitchen space in March. Then she scored a spot at Vista Farmers' Market in San Diego, and a month ...

Entrepreneur Melvin R. Berlin’s drive and determination led him to found and build two Chicago manufacturing firms, Berlin Metals and Berlin Packaging. “He had a very strong merchant mentality and was ...

Facts inc: small business, big numbers. The elements of the entrepreneurial periodic table are diverse and demanding – perseverance, vision, confidence, optimism and much more. 01 Only 39% of ...