These days, automakers need to go to great lengths to snatch the spotlight and red carpet from Toyota – which has been sending out one novelty after another as if they're gearing up for an invasion of ...

One of the most recognizable cars on the road, the Prius is an institution in and of itself. Long before the Nissan Leaf and Tesla Model S helped bring electric vehicles into the mainstream, the Prius ...

Toyota's revamp of the long-running Prius had everyone talking as the seemingly faceless, A-to-B toaster was suddenly transformed into a sleek, low-slung looker. The aftermarket has taken notice and ...

Want to reduce your reliance on gas but not yet ready for a full EV? The stylish 2023 Toyota Prius Prime plug-in hybrid is the one to get excited about. Fresh looks aside, it'll be the fastest and ...