Nestlé has filed a petition with the U.S. Patent and Trademark Office to cancel the trademark registration for “Seattle Strong,” alleging the brand infringes on its long-established “Seattle’s Best” ...

Nestlé has sued Seattle cold brew coffee company Seattle Strong, saying its name infringes on the conglomerate food giant’s Seattle’s Best brand. Seattle Strong, in a video published this week, called ...

Nestlé filed a petition with the U.S. Patent and Trademark Office in an attempt to have Seattle Strong, a small, locally-based coffee company, change its business name. Nestlé, the world’s largest ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Nestlé acquired Seattle’s Best Coffee from Starbucks back in ...

CEO Brian Niccol was tasked with turning the company around when he joined a year ago, and he says Starbucks is ahead of ...

Brian Niccol vowed to get Starbucks back on track. A year on, sales are looking up, and his plan's in motion to make the ...

Seattle's Best Coffee's corporate offices are moving to the top floor of the former Nordstrom building at 413 Pine St. in downtown Seattle, searching for yet more space as the 30-year-old company ...

Whether you celebrated National Coffee Day on Sept. 29 or International Coffee Day on Oct. 1, this is the time of year to celebrate the popular beverage. While some people may consider Seattle the ...