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Starbucks changes its rewards program

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Overview
Highlights
 · 1d
Starbucks is changing its rewards program, including new perks
Are you a Green, Gold, or Reserve Starbucks customer? You'll soon find out when the coffee company's new reward program rolls out.

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The Points Guy · 1d
Starbucks Rewards (re)introduces elite status tiers, including new perks and top-tier Reserve level
 · 1d
Starbucks Is Making a Major Change to Its Rewards Program
 · 1d
Starbucks revamps US loyalty program with three tiers
Starbucks (SBUX.O) will introduce a new three-tiered system to its U.S. loyalty program on March 10, chief brand officer Tressie Lieberman announced at the coffee chain’s investor day on Thursday.

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 · 1d
Starbucks redesigns loyalty program
Axios · 1d
Starbucks overhauls loyalty program as U.S. visits rebound
 · 1d
Starbucks highlights beverage innovation and a new rewards program at its Investor Day
Menu innovation to watch for includes new espresso, matcha and chai beverages, including Ube launching this spring.

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 · 1d
Starbucks changes its rewards program: Here's what to know about tiers and benefits
 · 1d
Starbucks Rewards Is Getting A Major Glow-Up With Bigger Perks And New Ways To Save
1d

Starbucks Rewards program gets a makeover, changes coming in March

The Starbucks Rewards program is getting a makeover including non-expiring rewards stars and Free Mod Mondays, with free drink upgrades.
1don MSN

Starbucks to reintroduce tiers to loyalty program to encourage more visits

Starbucks is bringing back its tiered loyalty program.
18h

Starbucks introduces new tiered loyalty program. Here's what to know

The Starbucks Reward Program is getting a huge makeover this spring. Here's what Florida customers can expect with new tiered system
Tasting Table on MSN
1d

Starbucks is overhauling its rewards program. Here's what it means for your coffee routine

Count your lucky Starbucks Stars — the coffee chain announced that, come March 10, its rewards program is getting a major makeover based on customer feedback.
Restaurant Dive
1d

Starbucks Rewards moves to a tiered structure

The chain is not changing the core points-for-dollar mechanism behind its Rewards system, but some consumers will earn points more quickly.
1don MSN

Full list of Starbucks rewards program changes coming in March

Starbucks announced some changes coming to its rewards program next month, including new perks.
Restaurant Business Online
1d

Starbucks is taking a page out of airlines' playbook with its loyalty program changes

The coffee shop giant this spring will reconfigure its Starbucks Rewards loyalty program to feature three levels that give members more
1d

Starbucks Tiers Back To Reward Loyal Coffee Lovers And Protect Margins

Looking to promote margins and profitability, Starbucks tiers will return from March 10 as the coffee giant continues its turnaround strategy and seeks to reward loyalty.
Retail TouchPoints
20h

Starbucks Revamps Loyalty Program, Plans to Open 400 Net-New U.S. Stores in 2028

Starbucks will relaunch its Starbucks Rewards loyalty program on March 10, creating a three-tiered structure for the program’s 35.5 million members.
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