Altruism, the tendency to behave in ways that benefit others even if it comes at a cost to oneself, is a valuable human quality that can facilitate cooperation with others and promote meaningful ...

According to a YouTube prankster, social experiment videos are not just dangerous; they're also a cheap ploy to get easy traffic. This is not the first time Hales has called out prank culture. In a ...

Bluesky is adding a dislike button as a way to signal the kind of posts you don't want to see in your Discover feed. The experiment is part of several new ideas Bluesky is exploring to a improve ...

Remember how the whole Internet was outraged over Facebook’s social experiments earlier this year? Well, now the social network hasannounced that it’s changing the way its experiments will be run in ...

A look at real-life social experiments that crossed ethical lines, revealing how far researchers once went in the name of science. Wealthy foreigners ‘paid £80k for weekend safaris to kill civilians’ ...