An augmented reality display case at a Citizen Watch shop in a major department store in New York City blurs the lines between physical product and digital content for an immersive demonstration.

Small wonder that they often came in elaborate boxes designed along the lines of fine jewelry cases – many of which are as collectible as the timepieces they once contained. Today, there are also ...

Transparent OLED display technology overlays high-impact digital visuals onto a Citizen Watch display case to engage the viewer as it showcases the physical products. When you purchase through links ...