The phrase “every color of the rainbow” isn’t quite as all-encompassing as it sounds. For one thing, the color chips in your hardware store’s paint aisle host some colors you’ll be hard-pressed to ...

Subtly different brain areas light up in response to viewing certain colors, a new study suggests. Ylanite Koppens via Pexels Have you ever argued with someone over the color of an object? “No, that ...

As much as we like to impose human personalities on our pets, cats are pretty different from us: They walk on four legs, wear fur coats year-round and constantly lick themselves clean. Though we ...

NASA has just released two images from its recent near-infrared SPHEREx mission. This is an incredible near-infrared space ...

Vision scientist Michael Webster, PhD, at the University of Nevada, has shown that the environment influences color perception. He has studied how people in tropical environments might calibrate their ...

The average human eye can see as many as 10 million variations in color, according to some estimates, from purest gray to laser green. Now scientists say they’ve broken out of that familiar range and ...

PITTSBURGH (KDKA) - Snow has a color that most everyone agrees upon. White! It certainly appears white, and there is a reason for that. We see colors based on how much visible light bounces off an ...