DENVER--(BUSINESS WIRE)--An apparel industry leader known for her creativity, courage and cultural acuity, Jennifer Sey is combining her experience as an elite athlete, seasoned brand executive and ...

The startup sportswear brand XX-XY Athletics, founded by former U.S. gymnast and Levi's executive Jennifer Sey, crossed seven figures in profit in its first 10 months in 2024, she told FOX Business in ...

EXCLUSIVE: Former U.S. women's Olympians MyKayla Skinner and Nancy Hogshead have signed with the activist sportswear brand XX-XY Athletics, aligning themselves with the mission to advocate for the ...

The most accomplished Olympic women’s bobsledder in history is now an official brand ambassador in the movement to "save women’s sports". Olympic bobsled legend Kaillie Humphries has signed with the ...

DENVER, March 25, 2026--(BUSINESS WIRE)--Two years ago, a former national gymnastics champion left a corporate career to start a brand built on a simple, defiant idea: women’s sports are worth ...

The ex-president of the fashion brand Levi’s and professional athlete, Jennifer Sey, recently launched a new anti-trans clothing brand known as XX-XY Athletics. The brand is reportedly dedicated to ...

The women’s activist sportswear brand XX-XY Athletics is suing the state of Colorado over a recent state law that the company claims would interfere with its ability to market its message. The lawsuit ...

The owner of a new athletic clothing brand says she has seen broad support for protecting the exclusivity of women’s sports from the transgender movement since she began advocating for the cause.

After losing her high-level fashion gig for daring to disagree with progressive orthodoxy, Jennifer Sey is back and ready to make more waves. In 2022, Sey claims, she was pushed out of her job as the ...