Star Jimmy Butler are teaming up once again for the third iteration of their ongoing collaboration with Butler's premium coffee brand, BIGFACE. Building on the momentum of the Miami Rum Room Domino ...

A continuation of their multi-year partnership, Camila Cabello and BACARDÍ collaborate to create a limited-edition sugarcane vinyl featuring the soundtrack to the collaborative ad spot ...

World’s largest premium rum distillery launches new CHP system as another milestone towards the company’s ultimate Net Zero ambitions CATAÑO, Puerto Rico--(BUSINESS WIRE)--Bacardi, the largest ...

The campaign is live on-pack across the Dewar’s Double Double range in more than 25 global travel retail markets ...

June 13 (Reuters) - Bacardi [RIC:RIC:BACLTD.UL] convinced a U.S. appeals court on Thursday to revive the liquor giant's lawsuit against the U.S. Patent and Trademark Office in its long-running dispute ...

Our copycat recipe for Applebee's Tipsy Zombie cocktail has an eye-catching vibrant blue/turquoise color, plus it's fruity, ...

After engaging in a disagreement over the valuation amount of the D’Usse brand, it’s no longer a Hard Knock Life between Bacardi and hip-hop billionaire Jay-Z. The two parties announced in a recent ...

Bacardi is the world’s largest producer of rum. It has consistently been an innovator in the rum trade. Over its history, it has won more than 1,000 awards for its rums in international spirit ...

With so many different types of rum on the market, it helps to have some guidance. See which ones online reviewers say are ...

The road starts here. Bacardi Winter Series Event No. 1 launches January 23-25 on Biscayne Bay, bringing the J/70 and Melges 24 fleets back to Miami for the opening act of the 2026 Bacardi racing ...

Bacardi doesn’t have a digital marketing strategy, per se. And that’s because digital is the rum brand’s marketing strategy, said Laila Mignoni, Bacardi’s global VP of marketing and creative ...