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Genius of Severance's Grand Central Pop-Up

Hosted on MSN · 3d

I went to the 'Severance' pop-up in Grand Central Station. It was wild.

A marketing stunt for AppleTV+'s Severance Season 2 shook up New York City's Grand Central Station on Jan. 14. And I witnessed it in all its surreal glory. The pop-up began when a large glass box appeared in Grand Central's Vanderbilt Hall,

Fast Company on MSN · 1d

The Grand Central Hall stunt for ‘Severance’ was genius. Its LinkedIn profile might be even better

Over on LinkedIn, Lumon Industries is leveling a timely parody against the most exhausting of corporate posters.

Here's the deal with that 'Severance' pop-up at Grand Central

This is all happening ahead of the release of the second season of Severance, which is premiering on January 17 on Apple TV+. In the psychological thriller starring Adam Scott, John Turturro and Patricia Arquette, a company implants chips inside its employees' brains that basically split their personalities into at-work and outside-of-work ones.

11don MSN

2 men stab each other during fight on Grand Central platform in yet another violent subway incident: NYPD

Two men slashed each other as an early-morning clash turned vicious on the subway platform at Grand Central Tuesday, the ...

4d

Apple has ‘Lumon employees’ working inside Severance cube at Grand Central Terminal

Severance’s marketing from Apple TV+ is cranking up, with a new pop-up in New York City’s Grand Central Station featuring ...

3don MSN

Adam Scott, Patricia Arquette and ‘Severance’ Co-Stars Pop Up in Grand Central to Promote Season 2 | Video

Executive producer and director Ben Stiller shared content of the performance art installation to his social media ...

15h

This family of LI sandhogs built Grand Central Madison's tunnel

Grand Central Madison opened two years ago as the largest passenger rail terminal built nationwide in 67 years, ...

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