News

Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on ...
NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge ...
Understand the diverse media habits of different generations and the importance of an age-inclusive approach for broader ...
Find out the latest advertising spend trends and competitive dynamics shaping European retail. Tailored for SMBs, this ...
Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical ...
Balance your short and long term brand performance goals with a full-funnel marketing strategy. Industry peers and experts ...
Throughout the month of April, Nielsen employees celebrated Global Volunteer Month with volunteering and environmental ...
NEW YORK – May 20, 2025 – For a third consecutive month, streaming’s share of total TV viewing reached a record high in April ...
The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...
During April, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.1 percentage points compared to the ...
From Tokyo to Los Angeles, baseball is becoming a vibrant example of cultural fusion from multicultural audiences, with Asian ...
Nielsen data shows Australian food sector ad spend rose 6% to $414M in 2024–2025, driven by strong growth in smallgoods, snacks, and ice cream as brands ramp up media activity across digital and OOH.