So Riegg and Bela Bajaria, another longtime TV executive who joined Netflix around the same time and is now its chief content officer, began making the case around Netflix for why it should invest in the tech required to make live content work.

Netflix will have one of its biggest days since the site launched in 1998 when it carries two NFL games for the first time on Christmas.

During the halftime period of the second game of the night between the Houston Texans and the Baltimore Ravens, the pop superstar and Houston native, 43, will grace the field to share — for the first time ever — live performances of tracks off her latest record-breaking album, Cowboy Carter.

The streamer's shares could bounce if the Christmas Day show goes off without a hitch. Investors should stay on the sidelines.

The NFL on Christmas Day on Netflix will be interesting to watch as the Kansas City Chiefs will play the Pittsburgh Steelers, and the Baltimore Ravens will take on the Houston Texans. Every team involved is expected to make the playoffs and football fans could be looking at playoff previews.

Netflix is planning to provide plenty of gifts for viewers of its two Christmas Day games, including Mariah Carey kicking it all off with a taped performance of “All I Want for Christmas is You.” Yet,

Netflix has its work cut out for itself ahead of Christmas Day. The streaming giant did not have much success broadcasting the Mike Tyson vs. Jake Paul fight back in November. Millions of Netflix customers complained about issues with the platform throughout the fight.