AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

The advertisements before movies are expected to get longer at AMC Cinemas. But it’s to combat one thing. The cinema chain is joining major competitors in running even more commercials starting in ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

It’s an opportunity for AMC to make some dough — as the movie theater chain will get a cut of the ad sales ... revenue that is not reliant on the increase of base ticket prices,” said ...

AMC started issuing more stock as soon as the share price took off. After a brief pause, the share count started skyrocketing ...

Despite AMC's belief that the pre-show ads will not have a negative impact on the customer, the move sparked outrage on ...

As if waiting for a movie to start didn't take long enough, AMC Theaters has decided to add more commercials to films' ...