Underpainting is a makeup technique where contour, blush, and concealer are applied before foundation. This method creates natural-looking dimension by allowing the foundation to act as a diffuser, ...

While millennials are famously looking younger than ever, there are some telltale makeup application signs that give away their age.

Soft, blurred lips are replacing sharp liner in 2026; learn what the halo lip trend is, how it flatters you and the basics to ...

With the simple make-up trend growing in popularity, Cult Beauty’s in-house beauty expert Rina Teslica reveals how to recreate the ‘windswept romance’ look.

Alix Earle is clearly in her sparkle era, and her latest look for this Valentine’s season was proof of this statement. After ...

When it comes to dressing up for parties, star-studded events, and the hottest nights out with her besties, Ice Spice clearly ...

Beauty creator Dreyah Bentivegas spoke to USA TODAY on why 2016 was a popular year for makeup.

Whether she is shimmering in silver sequins at Mar-a-Lago or caught in a rare moment with a bare face, Melania Trump remains a figure of intense fascination. Her nearly makeup-free moments are a ...

Karoline Leavitt spoke to the press at the White House on February 18, discussing Iran, Ukraine, and more. The Press Secretary’s makeup made the crowd gasp even before the press briefing began. As she ...

Karoline Leavitt's looks have drawn controversy ever since she rose to fame in the Trump administration, and it seems like her boss is influencing her a lot.

The bebot trend and the kikay trend currently dominating TikTok aren’t just about makeup—they’re about identity, nostalgia, and how Filipina beauty is being defined (and redefined) online. At first ...