From creator studios and short-form videos to AI-driven shopping, Flipkart is transforming its platform to meet the fast-changing habits of India's Gen Z consumers.

According to Gururaja, Creator Cities initiative is Flipkart’s answer to a problem that’s been brewing just beneath the glittering surface of India’s e-commerce boom – discovery.

Myntra has introduced Glamstream, a new platform combining shoppable lifestyle content with over 4,000 episodes featuring ...

Amit Bansal joins Glance as senior vice president and general manager of Roposo. He will lead Roposo into an AI-driven ...

Amazon India is a big player in India’s quick commerce landscape, launching delivery centers in tier 2 and 3 cities.

Funding: Binny Bansal invests $20M in ShopOS, an AI-native e-commerce OS aiming to automate content, marketing, and ...

E-commerce In Bihar: Flipkart has inaugurated a new 4.5 lakh square feet fulfilment centre in Patna, enhancing delivery efficiency for over 6,600 sellers in Bihar and generating 1,100 jobs ...

Myntra's Glamstream blends content and commerce. It personalises shopping through influencer, user, and celebrity videos, ...