Urvashi Rautela's humorous approach to trolling in a new ad has won over fans, who admired her marketing acumen.

What began as a reputational crisis for data platform Astronomer ended in a masterclass in crisis marketing. A viral “kiss cam” incident involving top executives was swiftly reframed through a Gwyneth ...

The return of the chain’s Snack Wrap has spurred competitors including Popeyes and Taco Bell to launch and advertise around ...

Jet2holidays can now be added to a list of brands (think Jaguar, KFC, Ryanair) with marketing that’s grabbed our attention in ...

Tiffany Furman joins the chain from The Habit Burger & Grill, where she helped oversee the brand’s transformation after its ...