A marketing guru claims Labubu toys tap into the same brain wiring as poker machines, as the company behind them forecasts a surge in profit.

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Labubu, a spiky-eared collectible doll created by Hong Kong artist Kasing Lung, has become one of the hottest toys of 2025. With blind-box pricing ranging from $8.99 to nearly $30, and rare ...

Labubu dolls: Just another doll fad? A look at what makes this doll so appealing like other dolls before it Subscribers are entitled to 10 gift sharing articles each month.

Labubu dolls: Just another doll fad? A look at what makes this doll so appealing like other dolls before it Subscribers are entitled to 10 gift sharing articles each month.

Americans have long had an obsession with doll fads – that “must-have” mentality that drives people of all ages to the extreme to get their hands on the hot merchandise.

Labubu dolls: Just another doll fad? A look at what makes this doll so appealing like other dolls before it Subscribers are entitled to 10 gift sharing articles each month.

Americans have long had an obsession with doll fads – that “must-have” mentality that drives people of all ages to the extreme to get their hands on the hot merchandise.

Labubu dolls: Just another doll fad? A look at what makes this doll so appealing like other dolls before it Subscribers are entitled to 10 gift sharing articles each month.

Americans have long had an obsession with doll fads – that “must-have” mentality that drives people of all ages to the extreme to get their hands on the hot merchandise.

Americans have long had an obsession with doll fads – that “must-have” mentality that drives people of all ages to the extreme to get their hands on the hot merchandise.