"I am satisfied with what I have" - Dirk Nowitzki on why he turned down millions in endorsement deals originally appeared on ...

Retired cyclist Lance Armstrong was the holder of seven consecutive Tour de France titles before he was unceremoniously ...

Team’s ability to appeal to their fans has made them a valuable asset to sponsors and a launchpad for the wider women’s ...

Orlando Magic rookie Jase Richardson signs multi-year Nike deal following impressive NBA Summer League debut in Las Vegas.

Should the Lionesses beat Spain in the Euros final, they won't just be bringing football home, they'll be opening the door to ...

Ever wonder how much money your favorite sports stars make? We've worked out the Xs and Os to reveal how much Steph Curry, ...

Lance Armstrong was regarded as one of the most iconic cyclists to ever live, having won seven consecutive Tour de France ...

The 35-year-old joined Tiger Woods and Floyd Mayweather as the only athletes to accumulate $1 billion Cristiano Ronaldo has ...

Adidas has attained a nearly unrivalled status in football world. Which football players are the key faces of the iconic ...

Jase Richardson, former Michigan State basketball player, signed a multi-year shoe deal with Nike. Richardson was drafted by the Orlando Magic with the 25th overall pick in the NBA draft. He averaged ...