The Trust Funnel: Rethinking How Buyers Move In High-Stakes Industries

The traditional funnel breaks down because too many firms keep pushing for interest before they've shown real understanding.

The Hidden Funnel: Your Dashboard Says You’re Winning But AI May Say Otherwise

AI is reshaping customer discovery long before users reach your website. Here's why traditional analytics miss critical ...
Chicago Sun-Times

Greyhound bus terminal will soon have public ownership as City Council approves $19M purchase

Why are we asking for donations? Why are we asking for donations? This site is free thanks to our community of supporters. Voluntary donations from readers like you keep our news accessible for ...
Autoblog

Genesis Does Not Want To Be The Discount Alternative To BMW And Mercedes

Genesis has proved it can grow in the US. Now it wants buyers to see it as a true BMW and Mercedes rival, not the cheaper choice. Genesis aims to compete directly with established luxury brands, not ...
ecommercetimes

What Happens When AI Becomes the Buyer?

AI agents are moving beyond assisting with purchases to making them, raising new questions about trust, marketing, procurement, and customer experience in both B2C and B2B commerce. As AI takes a more ...