The company that revolutionized the United States’ coffee culture remains America’s biggest player, with nearly 17,000 U.S.

Dutch Bros, which is led by former Starbucks executive Christine Barone, has just over 1,000 shops in the U.S. and hopes to ...

Looking to promote margins and profitability, Starbucks tiers will return from March 10 as the coffee giant continues its ...

The coffee giant is introducing a three-tier loyalty system plus new incentives, in-app challenges, and bonus points for frequent visitors.

Starbucks is developing an AI ordering companion to help customers discover drinks through prompts, while supporting baristas ...

The Starbucks Reward Program is getting a huge makeover this spring. Here's what Florida customers can expect with new tiered ...

New products include a frog-shaped cake pop and lavender chai drinks.

Starbucks CFO Cathy Smith joins CNBC's Kate Rogers from the coffee giant's investor day in New York to discuss the financial ...

This week, Starbucks Coffee announced that it would let its CEO, Brian Niccol, have unfettered and free access to the company ...

Starbucks investors have been waiting for clear signs of a turnaround under CEO Brian Niccol. The former Chipotle ( CMG) CEO ...

Starbucks operates tens of thousands of stores across more than 70 countries, and its international menus are hardly similar to what appears in the United States. Outside this country, the company ...

The company also introduced low-tech operational investments, like the Grow Program, which rates each Starbucks café ...