Nike has filed a trademark for Bronny James’ signature logo, turning heads across Los Angeles and the basketball world.

Bronny James received official trademark protection for his Gothic "B" logo through Nike's filing with the Patent Office this week.

Bronny James headed to Cabo San Lucas mere days before Mexico's most-wanted cartel boss wa skilled and it set off a wave of violence.

Bronny James is averaging fewer points per game (9.5) in more minutes (30.9) with the Lakers in 2025-26 than he did in 2024-25 as a rookie. And those are his G League stats — with the South Bay Lakers.

Bronny James made NBA history as the first player to share a roster with his father, LeBron James. But off the court, he’s making headlines for his relationship with Parker Whitfield—and her Hollywood-famous parents are cool with it. On Saturday ...

Caleb Banks records a 32' vertical, which matches Los Angeles Lakers guard Bronny James.

Lakers Comms: The Los Angeles Lakers have recalled guard Bronny James Jr. and forward Adou Thiero from the South Bay Lakers. The Lakers nearly pulled off a huge comeback against the short-handed Suns. Then Royce O'Neale came alive.

The Los Angeles Lakers have continued to rely heavily on their G League affiliate, the South Bay Lakers, in recent weeks, using it as a critical extension of their player development pipeline. James has appeared in four games for South Bay over a six-day ...