PML Group has revealed the winners of its 2025 IMPACT Awards, recognising exceptional Out of Home (OOH) campaigns across a ...
Just as dogs are to man, loyalty is a brand’s best friend, retail strategist Bob Neville tells Dentsu’s Dave Winterlich in ...
WPP is one of the largest players in advertising, operating in more than 110 countries. We expect the firm to tread water for the time being as its growth trails leading peers. We look for WPP’s ...
Dentsu Creative South Africa has been appointed as Capfin’s lead agency following a competitive pitch, tasked with driving the brand’s marketing strategy and customer engagement.The partnership will ...
Study finds TikTok ads yield strong short-term ROI, outperforming other channels for immediate sales. A recent Dentsu study, ...
Following its reported loss for 2024 on 14 February, Dentsu unveiled a new “Mid-term management plan” to help the business ...
Dentsu Grant Group reaffirmed its position as a leader in Sri Lanka’s advertising industry with an outstanding performance at ...
2025 could potentially be a make or break year for retail media. How the channel transforms from high growth to sustained ...
At dentsu X, we don’t just create experiences – we craft moments that matter. Moments that speak to the heart of consumer ...
"Be@rbrick," an animated series from DreamWorks Animation and Dentsu Inc. based on the collectible toys, will feature music ...
OpenWeb's ousted CEO, Nadav Shoval, returned as senior advisor after a public boardroom battle, settling a legal dispute.
Dentsu reported a loss of ¥ 125bn ($820m or £650m) in 2024 versus a profit of ¥ 45.3bn a year earlier, after taking a ...