Tim Cook reaffirmed iPhone's central role in future, calling screenless AI devices like Jony Ive's upcoming OpenAI hardware ...

“We’re very open to M&A that accelerates our roadmap,” Cook said in Apple’s third-quarter earnings report, according to CNBC.

Apple analysts are starting to wonder how much time the iPhone maker has to find an AI strategy before its core business ...

According to CNBC, Tim Cook told investors the company plans to "significantly grow our investments" when it comes to AI.

Apple has now sold over 3 billion iPhones since the original smartphone arrived in 2007, and there's no end in sight for the ...

Wall Street is losing patience with Apple. While other tech giants are racing into artificial intelligence and showing off ...

Microsoft (MSFT) is in advanced discussions to sign a deal that could give it ongoing access to vital OpenAI technology.

During today’s earnings call, Apple CEO Tim Cook addressed growing speculation that advancements in AI, could eventually sideline the iPhone.

Cook said Apple has bought seven companies this year from "all walks of life." Apple's deals have been much smaller than ...

Apple is expected to launch its first foldable iPhone next year in a radical move likely to deliver a $65bn (£49bn) sales windfall for the tech giant.

Elon Musk is publicly gushing over the idea of merging with one of the most popular and recognizable icons on the planet, and ...

Apple is stepping up its AI investments and also reallocating employees as it tries to catch up with rivals such as Google, OpenAI, and Microsoft amid growing competition.