UK vs. Louisville in front of 60,000 fans would be epic and here are more outdoor venues that might be fun to try ...

UK vs. Louisville in front of 60,000 fans would be epic and here are more outdoor venues that might be fun to try ...

University of Kentucky Athletics Director Mitch Barnhart hinted at the possibility of hosting basketball and even hockey ...

Through the early part of the rev-share era, Mitch Barnhart has heard the “speculation” about Kentucky’s plans. The UK ...

Generating revenue in the new college sports landscape is too important to allow Kentucky football to fall behind. Mark ...

On Friday, at Kentucky's football media day, the longtime athletics director sounded less like someone preparing for a ...

In an era of revenue sharing with athletes, the University of Kentucky is looking for ways to use its football stadium to make more money.

As UK Athletics looks for more revenue sources, the department hopes to build on the success of the sold-out Tyler Childers ...

Rupp Arena is the storied home to the Greatest Tradition in College Basketball. Approximately 20,000 people can fill the ...

The new LLC overseeing the Univ. of Kentucky’s athletic department approved a six-year extension to UK’s multimedia rights ...

On Aug. 8, the University of Kentucky announced it had signed a 10-year contract extension with Nike. Kentucky signed its ...

Kentucky and JMI Sports have announced an agreement to continue their multimedia marketing relationship until 2040.