HYBE has run the Next New Creator project since 2016, though in previous years it has been hosted by a single label at a time ...
Korea Joongang Daily on MSN

HYBE to host audition for pop music producers

Anyone aged 19 or older with a specialty in pop music production can apply, regardless of their nationality, gender or prior ...
HYBE Labels, the label of South Korean supergroup BTS, is looking for producers through the "2026 HYBE Next New Creator." ...
For aspiring music producers hoping to break into K-pop, an opportunity has opened on the global stage. HYBE, one of South ...
On March 10, 2026, BELIFT LAB — the HYBE subsidiary that manages ENHYPEN — announced that main vocalist Heeseung would be ...
"It's me, it's me, me, me, it's me" — from Illit's "It's Me" The group behind that chant has a new role: promoting ...
The group Illit has been appointed as an ambassador for promoting rice consumption. According to its agency BELIFT LAB on the ...
ILLIT Named First Rice Consumption Promotion Ambassador Group partners with NH to promote Korean rice via campaigns targeting ...
The soloist, formerly of ENHYPEN as Heeseung, reflects on his alternative rock debut and the emotional B-side "OVERFLOW." ...
ENHYPEN’s agency has shared an update on its ongoing efforts to protect the group through legal action. On June 30, BELIFT ...
On March 10, 2026, Belift Lab announced that Heeseung would be departing from ENHYPEN after thorough in-depth discussions ...