Tate McRae recently shared a new Adidas photoshoot on Instagram, featuring a bra-style crop top paired with matching pants. The singer's latest look has drawn compliments from her fans online, with ...

This week, creators considered the extent to which books are becoming part of an aspirational lifestyle aesthetic on BookTok. “On the one hand, BookTok has encouraged more people to read and engage ...

It seems virtually impossible to scroll on Instagram or TikTok without seeing multiple videos of the same “day in my life” routines and the same aesthetic taking over my For You Page. Don’t get me ...

Intentional chaos and visible expression—maximalism, if you will—is back in the world of beauty. It all started with Brat summer. Charli xcx wore winged eyeliner, smudged for a lived-in effect, ...

If you’ve ever heard your teen describe someone as a “baddie,” “clean girl” aesthetic, or worse, a “pick me” girl, you’re not alone in wondering what any of it actually means (and if it’s meant to be ...

Supermodel, Bella Hadid, is a huge inspiration for the clean girl aesthetic. Hadid posed with friends promoting Cha Cha Matcha’s drinks on August 23, 2025. Photo courtesy of @bellahadid on Instagram ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. The "clean girl" aesthetic, long the defining look of social media's ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Guava girl summer is in — and it’s not going anywhere. This ...

The “Guava Girl” hashtag has certainly been gaining traction in recent months. Its rise in popularity can be explained by a common thread running through the entire beauty industry for Summer 2025: ...