Just as dogs are to man, loyalty is a brand’s best friend, retail strategist Bob Neville tells Dentsu’s Dave Winterlich in ...

WPP is one of the largest players in advertising, operating in more than 110 countries. We expect the firm to tread water for the time being as its growth trails leading peers. We look for WPP’s ...

Green Square’s Tony Walford examines where things went wrong after the holding company’s 2024 results sent shares tumbling.

KRDS has promoted Sunny Johar (pictured) to the role of managing director of Southeast Asia. In her new role, she will ...

Seldom has the course of the global ad industry run smoothly and with economic, political and technological factors squeezing ...

For the third year in a row Ogilvy has taken out the Network of the Year honours in the Campaign Brief Asia Creative Rankings ...

The dentsu e4m Advertising Report 2025 projects that CTV advertising market will hit a staggering Rs 1,500 crore by 2025, ...

Dentsu Indonesia and Samsonite have launched Scholar Panel, an innovative noise-reducing solution that uses recycled luggage ...

M&C Saatchi Group, iProspect, Dentsu, Sparro and MYOB’s in-house agency are rolling out “high-profile launch activity” for ...

Dentsu, iProspect, M& Saatchi Group, Sparro and MYOB’s in-house agency are rolling out “high-profile launch activity” for ...

SINGAPORE: In a promising outlook for Singapore's advertising landscape, social ad spending is projected to surge by double ...