Myer has officially ballooned into a 783-outlet behemoth, with department stores, Just Jeans outlets, Jacqui E, Jay Jays, Dotti, and Portmans stores – and a loyalty card to service it all.The majority ...

This story was originally published on Supermarketnews.

Shortcuts to top-tier loyalty status can boost revenue and attract new customers, but they can also damage the brand's reputation with existing loyal customers.

Australian airline Qantas has announced a mixed bag of changes to its loyalty program, with increases to some award rates and carrier-imposed surcharges but also some additional award availability and ...

Qantas shares hit a record high after frequent flyer program changes aimed at boosting loyalty and revenue amid a travel ...

As of this time, a team spokesman says the membership and rewards program is only set up for games, and not events such as concerts, since it is just being launched. However, team officials will ...

"Brands that opt to maintain the status quo of their programs will likely begin to see some level of regression in KPIs as ...

Air India will soon extends its revamped loyalty program Maharaja Club to customers of low-cost carrier Air India Express.

Think of it as a chance to enter your favorite Finger Lakes Coffee Roasters, knowing that every sip feels like the most adventurous of days. While large chains like Starbucks have successfully used ...

Cenomi Centers has entered a strategic partnership with world digital payments leader, Visa, to redefine the retail and ...

Virgin Atlantic Airways Ltd. is seeking to win over loyalty program customers from British Airways who are disgruntled about ...

Redeeming points or miles is easy these days, as most loyalty programs offer multiple ways to use rewards. That said, many ...