Here's why a cycling safari is the best way to see the Big Five, and it includes riding on "elephant highways." ...

E xplora Journeys, a modern cruise line known for its luxury experiences, has just entered the loyalty program game—and it’s ...

When Swedish furniture giant IKEA first introduced its IKEA Family rewards program, it offered 5% off purchases to members of the loyalty program. The retailer discontinued that aspect of the ...

Once upon a time, there was a quick-service restaurant brand called McDonald's. Perhaps you've heard of it? Well, McDonald's wanted to try an almost ...

Richmond football coach Russ Huesman recently accused Maryland of tampering to add a standout kicker from his program.

So what it means is many people will get personalized discounts. A lot of people love discounts and it’s a free loyalty ...

The National Restaurant Association Show featured a wide variety of food, education and technology. Here are a few of the ...

OMD's Emily Proctor outlined the criteria the ad agency uses to evaluate alt IDs. She also shared which five IDs OMD uses ...

Founded on a promise of quality and propelled by an early leap into digital ordering, the company now boasts more than 6,000 ...

The results showed overwhelming interest in loyalty programs, especially when they’re done right. Our strategic insights will help you design a program that delivers measurable results. Key study ...

TPG values American Express Membership Rewards points at 2 cents each. You might wonder how we arrived at that valuation.

Overall, United's three MileagePlus changes won't change the program's core value proposition, but they certainly will sting.