Optimising for AI-powered search means learing a whole new set of tools that are the next evolution in SEO practice.

Shein has been fined €1 million by Italian regulators for making vague and misleading claims about the environmental impact ...

Pew Research shows that users are less likely to click links when Google displays AI Overviews, cutting traffic to news sites ...

Digital marketing used to be all about driving as much traffic to your website as possible, but that norm has changed.

Reddit reported record profits and growing AI-driven engagement, but analysts warn its reliance on Google search ...

YouTube has removed its Trending and Trending Now pages, moving toward a more personalised approach to content discovery.

As cookies fade with Search, CTV and AI are among the favoured digital marketing methods, according to a survey of 500+ marketers.

Google added new AI tools to Search and YouTube in Southeast Asia to simplify ad creation and adapt to changing search habits.

Kaitlyn Pearce explains why Audio Network limits the use of AI for video marketing in favour of human creativity.

Cloudflare is testing a marketplace that lets websites monetise their content by charging AI bots for access.

As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...

Reddit Community Intelligence transforms user conversations into marketing insights. Discover how this controversial AI tool works and what it means for your Reddit experience.